Home » Cool Ads » Aliva Snacks Tv featuring Vidya Balan
The three new products, Multi grain waves, Milk Minis and Crispy are available in two variants each – providing more variety, flavors and ingredient choices. Aliva continues to be endorsed by actress Chitrangada Singh who has been the face of the brand since 2009 but also announced the appointment of celebrated actress, Vidya Balan as its brand ambassador. It further strengthens PepsiCo India’s snack portfolio in line with the emerging consumer health needs. It also a part of their innovation and diversify their portfolio to offer both enjoyable and healthier offerings to our consumers. Endorsed by Lay’s, the new Aliva range is baked and brings forth a unique combination of grains with great taste An accomplished actress, a woman of substance and an affable personality, Vidya is a great match to highlight the brand’s positioning of a snack jo tasty hai, accha hai. Aliva’s original range of baked crackers is made with tasty wheat and dal; it comes in five delicious savoury Indian flavours including Special Pindi Masala, Indian masala, Mint Flavour with Herbs, Original Salted and Cheese Delight. As part of the new offerings, the company has launched Aliva Multigrain Waves – light & crispy baked snacks made with healthy multi-grains like corn, rice, wheat & oats, a perfect combination of grains with great taste. The Multigrain Waves have unique shapes and are available in two flavors of Sweet & Chilly and Cheese & Herb. There is also the first mildly sweet range in the form of Aliva Milk Minis – made with grains like wheat & rice & has milk. It is available in two flavors – Apple Delight and Vanilla. Aliva Crispy Thinz are baked crispy thin crackers, available in Pizza Blast and Tomato Sweet & Tangy flavors, made with wheat, rice, bajra, jawar & ragi. Vidya is the right match for the style and substance that they want to portray for Aliva’s new variants.
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